Content engineering is the practice of systematizing content production with AI and automation — treating content as a system of repeatable workflows to create, update, reuse, and distribute at scale...
All memos tagged #gtm-engineering
!Weekly Roundup — Apr 6, 2026: A Context OS starter guide, 10x'ing Claude Code, WebMCP in Chrome Hope everyone has a great week! The GTM Engineer Lab is hosting its first AMA this week on Thursday at...
!Weekly Roundup — Sep 15, 2025: Finding 1% GTM Engineers, 9 growth shifts from Lovable, $10K AI agent competition Here’s the 9/15 content roundup of our favorite posts and open roles over the last...
GTM engineering is the discipline of building go-to-market motions with code, automation, and AI rather than headcount — the convergence of growth, RevOps, and software engineering into a single...
!Weekly Roundup — Nov 10, 2025: Gamma to $50M ARR, state of GTM Engineering talent, OpenAI Atlas Here’s the 11/10 content roundup of our favorite posts and open roles over the last week! Includes a...
!Weekly Roundup — Dec 29, 2025: A prospecting-stack comparison tool, Ramp's penny funeral, Clay in ChatGPT Happy nearly 2026! GTM Engineering resources and roles over the last week all below....
!Weekly Roundup — Jan 5, 2026: $300–500K GTME salaries, $0.10 inboxes, Claude's Paid Ads Skill Happy 2026! Hope you had a fun and restful holidays and are as excited as I am about this year. It feels...
AI in go-to-market is the application of large language models, agents, and machine learning across the GTM stack — enrichment, personalization, content production, research, routing, and forecasting...
!Weekly Roundup — Jul 28, 2025: $40K redesign to $800K pipeline, is ABM dead, getting cited in ChatGPT Here’s the 7/28 gtm engineer roundup of our favorite posts, open roles and growth hacks over the...
!Weekly Roundup — Nov 17, 2025: AirOps' $2M–$8M ARR stack, AI prototyping guide, ColdIQ's strategy As always, there are useful resources from the last week below, including the AirOps tech stack that...
!Weekly Roundup — Dec 1, 2025: Definitive AEO guide, Gemini 3 for GTM, 92 GTM agents for Claude Code Happy thanksgiving if you celebrated this past week. I’m grateful for everyone following The GTM...
Context engineering is the discipline of systematically designing and managing the information supplied to an AI model — through retrieval, structured inputs, memory, and context engines — so its...
!Weekly Roundup — Feb 2, 2026: How Claude Code's creators use Claude Code, 3 stages of GTM, G2 buys Capterra Hope your week is off to a nice start! In collab with next play, we’re rolling out a...
!Weekly Roundup — Sep 1, 2025: Attio's $52M raise, Nano Banana, Decagon's GTME role Here’s the 9/1 content roundup of our favorite posts and open roles over the last week. Attio announced a $52M...
I’m Noah, the founder of the gtm engineer. I’ve been working in and around the go-to-market world (marketing, growth, GTM ops, etc) with high-growth startups since 2017. When chatGPT dropped its...
!Weekly Roundup — Jul 21, 2025: Koala winds down, lemlist's $34M stack, first public-company GTME role Here’s the 3rd gtm engineer roundup of our favorite posts, open roles and the top growth hack...
!Weekly Roundup — Mar 9, 2026: Joining Netic as Head of Growth, legacy GTM CEOs quitting, a 150K LinkedIn playbook Happy Monday! As an exciting personal update, I’ve decided to leave Rippling and...
!Weekly Roundup — Mar 2, 2026: Profound's unicorn raise, something big in GTM, AI seller workflows Happy March! First two months of the year have zoomed past. Maybe it’s just my LI feed, but it seems...
!Weekly Roundup — Sep 22, 2025: Notion's AI agent, Clay's Sculpt launches, cold email State of the Union Here’s the 9/22 content roundup of our favorite posts and open roles over the last week. I’m...
!Weekly Roundup — Feb 9, 2026: Ads in Clay, 15 Claude Code GTM flows, Claude Code for AEO Hope your week is off to a nice start! If you haven’t already, and you’re interested, don’t forget to apply...
