Scott Galloway is an American 🏷️#author, 🏷️#podcaster, and serial 🏷️#entrepreneur who serves as a clinical professor of marketing at New York University's Stern School of Business. He founded the brand consultancy Prophet (1992), early e-commerce retailer Red Envelope (1997), digital intelligence firm L2 (2005), and online education startup Section4 (2019). His scholarship and commentary center on the economic and social dynamics of dominant technology platforms — 📝Amazon, 📝Apple, 📝Facebook, and 📝Google — which he popularized as "the Four Horsemen." Galloway holds a BA in economics from 📝UCLA (1987) and an MBA from UC Berkeley's Haas School of Business (1992).
L2 was acquired by Gartner and Firebrand Partners in 2017 for roughly $155 million, continuing post-acquisition as 📝Gartner L2. Galloway co-hosts the Pivot podcast with 📝Kara Swisher, launched 📝The Prof G Show in 2020, and later added Prof G Markets with 📝Ed Elson. His books include The Four (2017), The Algebra of Happiness (2019), and Post Corona (2020). His weekly 📝No Mercy / No Malice essays — covering 📝Web3, the 📝metaverse, 📝Non-Fungible Token (NFT) markets, and 📝Live Streaming, among other subjects — circulate widely as a frame for platform dynamics. He has served on the boards of Eddie Bauer, 📝The New York Times Company, Gateway, and UC Berkeley's Haas School of Business, and was elected to the World Economic Forum's Global Leaders of Tomorrow.
