Reddit's Relationship with Google is the data and cloud partnership the two companies expanded on February 22, 2024, giving Google access to Reddit's Data API and Reddit new AI capabilities through Google's Vertex AI.
Google's announcement says Google "now has access to Reddit's Data API, which delivers real-time, structured, unique content," which helps it understand Reddit content and "display, train on, and otherwise use it." Google also plans more content-forward displays of Reddit information in its products, and stated that the partnership "does not change Google's use of publicly available, crawlable content for indexing, training, or display in Google products."
The same post announced a Cloud partnership that enables Reddit to integrate AI-powered capabilities using Vertex AI, which Reddit "intends to use" to "enhance search and other capabilities on the Reddit platform." Reddit's own announcement says the Data API gives Google programmatic access to public posts and comments to improve its products, "including supporting new ways to display Reddit content and providing more efficient ways to train models," and that the deal does not change Reddit's Data API Terms or Developer Terms.
Neither company disclosed an amount. Reuters reported in February 2024, citing unnamed sources, that the agreement is worth about $60 million a year. Separately, Reddit's S-1, filed February 22, 2024, disclosed data licensing arrangements entered in January 2024 with an aggregate contract value of $203.0 million and terms of two to three years. 📝Reddit's Data Licensing Deals covers the wider licensing picture, and 📝Reddit's Relationship with OpenAI covers the counterpart agreement announced in May 2024.