Objective

CatalystMLM was a #marketing-agency, #web-community, and #podcast which optimized monetization strategies for influencers in the Multi-Level Marketing (MLM) industry. In March of 2014, it was ranking in the top ten organic search results on Google for heavily trafficked keywords like 'mlm', 'multi-level marketing', and 'network marketing'.

Subjective

The CatalystMLM Podcast was my first podcast, my first content site, and my first (substantial) marketing agency. The business and the industry were a learning experience in many dimensions and the learnings are something still treasured today.

CatalystMLM LLC was shuttered in September 2014 after energetic misalignments with the agency's clients. While the business venture ceased to make sense, its wisdom lives on in One Inc.

Related

• CatalystMLM Podcast (you can watch the podcast episodes on Youtube here)

Contexts

• #catalystmlm (this memo)

• #our-domains, catalystmlm.com (redirects here)