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Mythos

Okay, maybe not a better person. But a better operator, and that’s a start.

If you run a Shopify business, the data is already there every day: every order, every customer, every refund. The question is whether anyone is reading it weekly. Most brands wait for the monthly close, and by the time the books are done the quarter is half over.

Weekly metrics change the conversation. Every Monday you see a handful of numbers, colored green when they’re better than last week and red when they’re worse: ad spend, web traffic, conversion rate, average order value, repeat purchase rate, and margins. Those are the 📝eCommerce Vital Signs, and they’re enough to forecast the business and see whether your 📝Unit Economics are working.

Give a talented team data in that format and the team gets better. You stop reporting on the business and start steering it.

How we set it up, what goes in the report, and where the data comes from: 📝MMM for Shopify Businesses.

If you’re not managing your business weekly, you are managing your business weakly.

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