Memos by Brian Swichkow

• Readwise

  Readwise is a company whose namesake service helps people revisit and learn from their highlights and annotations. It syncs highlights from Kindle, Instapaper, Apple Books and other sources and...

• Microsoft OneNote

  Microsoft OneNote is a digital note-taking app from Microsoft that provides a single place for keeping notes, research, plans and other information for home, work or school. Microsoft's introduction...

• Reddit vs. LinkedIn for B2B

  Reddit and LinkedIn both sell advertisers access to business decision-makers, and both offer ways to route captured leads into a CRM. They diverge in how attention is organized: Reddit gathers people...

• SuperMemo

  SuperMemo is learning software for Windows built on spaced repetition. Its own timeline dates the start of its memory research to 1984 and the founding of SuperMemo the company to 1991. Its latest...

• Google Keep

  Google Keep is a note-taking app from Google for creating and sharing notes, lists, photos, drawings and audio. Google states that everything added to Keep syncs in real time across a user's devices,...

• Anki

  Anki is a flashcard program built on spaced repetition: it schedules each card's next review for when the learner is most likely to forget it. The free computer version runs on Windows, macOS and...

• Apple Notes

  Apple Notes is the Notes app from Apple, made to jot down a quick thought or take longer, detailed notes on a Mac and an iPhone. Apple's Notes for Mac guide describes a Markup palette for drawing...

• Reddit for Startups

  Reddit for Startups is the use of Reddit by early-stage companies to find customers, validate products and earn credibility in the communities where their buyers already talk. Reddit Pro is free for...

• Reddit Marketing Automation

  Reddit Marketing Automation is the application of marketing automation to Reddit: software that monitors conversations, measures content, runs ads, or acts through apps and bots. Reddit's Responsible...

• Reddit Marketing Expert

  Reddit Marketing Expert is the designation first given to Brian Swichkow by AdWeek in 2015 and later extended by Forbes. As of 2026, no other individual publicly claims or holds this title — the...

• Trilium

  Trilium Notes is a free and open-source, cross-platform hierarchical note-taking application focused on building large personal knowledge bases. Notes can be arranged into an arbitrarily deep tree,...

• Joplin

  Joplin is a free, open source note-taking and to-do application available on Windows, macOS, Linux, Android and iOS, with a terminal app also offered. Its documentation describes Joplin as "offline...

• Workflowy

  Workflowy is a tool for organizing notes and work as one nested list of bullets, which its API reference calls an outline. Its homepage tells users to "Indent bullets to create order, keeping you...

• TiddlyWiki

  TiddlyWiki is an open-source notebook that its project site describes as "a unique non-linear notebook for capturing, organising and sharing complex information." Its official GitHub README calls it...

• SiYuan

  SiYuan is an open-source, local-first note-taking app for personal knowledge management, built around Markdown editing, block references, bidirectional links, databases and multi-device sync. Its...

• Notesnook

  Notesnook is a free and open-source note-taking app focused on user privacy and ease of use, available on Windows, macOS, Linux, Android, iOS and the web. It is developed, supported and funded by...

• Athens Research

  Athens Research was an open-source, collaborative knowledge graph application, as its official GitHub repository describes it. The repository's README says Athens "helps teams capture and synthesize...

• Dynalist

  Dynalist is what its homepage calls an outlining app, a place where ideas are "captured, fleshed out, and realized." Its download page offers apps for Windows, macOS and Linux, with the Windows app...

• AppFlowy

  AppFlowy is an AI workspace that brings projects, wikis and teams together. Its repository README describes it as "the AI workspace where you achieve more without losing control of your data." The...

• Reddit's Independent Agency Program

  Reddit's Independent Agency Program is a partnership program, expanded on April 13, 2023, that gives independent advertising agencies commercial and strategic benefits Reddit typically reserved for...