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Mythos

TriCoast Media is a company specializing in 📝Connected TV (CTV) and 📝Out of Home (OOH) advertising, providing brands with opportunities to reach audiences through premium content and data-driven targeting. It manages a large library of both syndicated and original titles, ensuring that advertisers can connect with viewers across a wide array of genres and platforms. Through offerings such as Audience+, Tricoast Media unifies inventory from major partners—including Frndly, Plex, and Xumo—enabling broad campaign reach and precise ad placements. The company’s approach emphasizes trusted content environments, publisher services via its 100% fill supply-side platform, and a commitment to brand safety through rigorous content curation and traffic validation. With a foundation in film distribution and content curation, Tricoast Media has evolved to support advertisers and publishers navigating the rapidly changing CTV landscape.

I was introduced to 📝Nick Risher of TriCoast by 📝Jake Gardner.

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