Intrinsic motivation refers to behavior driven by internal rewards; motivation to engage in behavior which arises from within an individual because they find it naturally satisfying. This contrasts with 📝Extrinsic Motivation which involves behavior seeking external rewards or to avoid punishment. [1]
Intrinsic motivation occurs when people act without obvious external rewards; enjoying the activity or seeing it as an opportunity to explore, learn, and actualize their potentials.
The 📝Ghost Influence marketing agency cultivated intrinsic motivation as a catalyst for social sharing and development of the 📝Bandwagon Effect.
References
- Intrinsic Motivation: Why You Do Things, verywellmind.com