Gavin Gottlich is a Los Angeles–based music-industry 🏷️#entrepreneur who publicly brands himself as "The Royalty Guy," focused on helping recording artists understand and collect the royalties they are owed. He is listed as a co-founder of Loud Commerce (Loud / loudco), and operates an audience-facing practice — across a newsletter and social channels — educating artists on royalty collection and music-rights economics.

Gottlich's background sits in artist management and music operations. He has worked with Interscope Records and Locomotion Entertainment, including a stint as one of the managers for the artist Yungblud, and has done freelance artist-management consulting in Los Angeles. He studied at the University of Colorado Boulder. His current public footprint centers on royalty recovery and artist-side music business rather than traditional technology operating roles.