A key performance indicator (KPI) is a quantifiable metric used to evaluate the success of an organization, team, or individual in achieving specific objectives. KPIs are selected to align with strategic goals, making it possible to measure progress and identify areas for improvement. Common examples include revenue growth, customer retention, or product usage statistics. The choice and interpretation of KPIs are context-dependent, with different organizations defining success according to their unique priorities. KPIs play a central role in performance management, strategic planning, and data-driven decision-making across a variety of fields, particularly in startups and growth-oriented environments.

Contexts

• #startup-lexicon