All memos tagged #reddit-marketing

Reddit's ChatGPT citation collapse is the abrupt August 2026 fall in how often ChatGPT attributed its answers to Reddit — from a stable share of roughly 3.8 percent of all tracked citations to under...

Why Reddit Dominates as an AI Source — Reddit is the most structurally important user-generated content platform for AI, not because of what AI cites but because of what AI ingests. Google pays...

Jolly's Reddit Playbook is the Reddit marketing method the SEO agency Jolly disclosed publicly in June 2026, pairing a seven-phase AI-visibility framework with community-participation rules for...

The Ask Me Anything (AMA)managed_service—provided by Ghost Influence (agency)—creates a platform for founders, investors, authors, etc. to amplify the ethos around their brand. [1] Method Research —...

reddit-marketing (See: Reddit Marketing)

Reddit Advertising is Reddit's paid media platform — a self-serve system for running sponsored placements across the platform and its apps. Q4 2025 ad revenue hit $690 million (75% YoY growth),...

KarmaLab is Reddit's in-house creative strategy agency, led by Global Director Will Cady. KarmaLab coaches advertisers on how to speak like Redditors — offering social listening, community...

Reddit Tools is the navigation hub for third-party platforms and utilities that support work on Reddit. The full landscape splits into three functional clusters — marketing tools that drive outbound...

Andy Schneider is the Global Head of Scaled Creative at Reddit, Inc., based in the San Francisco Bay Area. In this role, he leads Reddit’s scaled creative function, working with advertisers to...

Reddit for Business is the practice of using Reddit — its 121 million daily active users, 100,000+ subreddits, and position as the most-cited user-generated domain in AI search — as a channel for...

DIY Reddit: Three Tactics to Stop Getting Deleted For a new business with no marketing budget, Reddit is the best place to start. You can run it yourself — you just can't run it at scale solo. But...

October 19, 2018 — Amazon Web Services announced the creation of an official AWS Support account—u/AWSSupport—to the 47K Redditors in the r/awssubreddit (below). [1][2] This submission is a face of...

Welcome to ghostreddit (channel); the redditmarketing channel of Ghost Influence. Getting Started Accept your invitation to the Ghost Influence Slack Community; it's in your email Download the Slack...

Reddit marketing is the practice of earning attention, trust, and revenue on Reddit by contributing to the communities where your audience already lives. Not advertising at them — contributing to...

Authentic Contribution — previously called Strategic Contribution — is a framework for earning attention, trust, and commercial outcomes on Topic-centric Platforms like Reddit, Hacker News, and...

Scaling In-house Reddit for Enterprise is the challenge of building internal capability to participate on Reddit at a pace and scale that matches enterprise marketing needs — without violating the...

Reddit Marketing Tools are the third-party platforms and utilities that enable active growth, promotion, and lead generation on Reddit — outreach automation, prospecting, posting optimization,...

B2B Reddit marketing is an organization's use of strategic, contributive participation in business-relevant subreddits — /r/business, /r/entrepreneur, /r/startups, /r/sales, /r/saas, /r/marketing,...

Reddit for Real is a podcast co-hosted by Brian Swichkow and Rob Allam (GallowBoob) focused on reddit-for-enterprise and Reddit for business. The show draws on their combined decades of experience...

Evaluating a synthetic brand ambassador provider is the due diligence process a brand undertakes before engaging a third-party network to participate on Reddit and other platforms on its behalf — a...