All memos tagged #gtm-engineering

Cargo is a Go-To-Market (GTM) infrastructure platform founded in 2022 and backed by Y Combinator (S23 batch) with a $19.4M Series A. It unifies Customer Relationship Management (CRM) data, product...

Davide Grieco spent four years building the growth function at Verkada, a security hardware and software platform with over $700M in funding from backers like Sequoia and First Round Capital. While...

!LinkedIn Content, Tech Stacks & Using Cursor + Claude in GTM — Michel Lieben (ColdIQ) Michel Lieben is the Founder and CEO of ColdIQ, a GTM agency that has grown to $7M in revenue with 35 employees...

!The Hidden Secrets to Building Your TAM & What GTM Engineering Is Not — Emre Kavaloglu (Waterfall.io) Emre Kavaloglu started Waterfall.io to help companies more efficiently and cost effectively...

!AI-First GTM Execution & Talent — Alex Fine (Understory) Alex Fine is the co-founder of Understory, an all-bound marketing agency serving B2B SaaS companies. Since going full time in October 2023,...

!Rebuilding GTM with AI at monday.com — Oran Akron (monday.com) Oran Akron is the VP of AI GTM at monday.com, where he leads a new internal team focused on rebuilding go-to-market processes with AI...

!Rethinking GTM for AI-Native Companies — Sylvain Giuliani (Augment Code) Sylvain Giuliani started his career in lifecycle marketing, where he learned to code and build systems without relying on...

!Building an AI Agent-First GTM Machine — Frank Sondors (Forge) Frank Sondors went from managing a fifty person sales team to building software that enables companies to scale their best salespeople....

!The Account as a Unit: Finding GTM Superintelligence — Anshul Gupta (Actively) Anshul Gupta is the co-founder of Actively, a GTM superintelligence platform for revenue teams. After diving into AI...

!Scaling AI in Your GTM Strategy — Ted Eltringham (Architect) Ted Eltringham worked in growth at Rippling and Samsara before starting Architect to build an agentic AI website. He has been using AI in...

!The New Fuel for Your GTM: Dark Social & Identity Resolution — Kevin White (Common Room) Kevin White runs GTM Strategy at Common Room, a platform helping GTM teams find intent signals, track users...

!Scaling HeyReach from 0 to $6M ARR: LinkedIn Outbound Lessons — Ilija Stojkovski (HeyReach) Ilija Stojkovski is the Chief Revenue Officer at HeyReach, one of the leading LinkedIn automation...

!A Context Engineering Deep Dive for GTM — Jacob Dietle (Taste Systems) Jacob Dietle is a context engineer who runs a solo consultancy for venture-backed companies. Jacob studied information systems...

!The Rise of Content Engineering — Eoin Clancy (AirOps) Eoin Clancy is the VP of Growth at AirOps, a company that helps brands get found in LLMs like ChatGPT, Claude, and Perplexity. Before joining...

!World-Class RevOps: Ownership, Execution & Tooling — Jen Igartua (Go Nimbly) Jen Igartua is the CEO and Co-Founder of Go Nimbly, a RevOps agency with 100 employees that works with companies like...

!GTM Engineering in a Large Org — Umar Farooq Adam (Hitachi Vantara) Umar Farooq Adam leads global GTM innovation and engineering at Hitachi Vantara, a subsidiary of Hitachi Limited. Starting his...

!The Systems, Data & Frameworks Behind Effective Allbound & Lifecycle Marketing — Brendan Tolleson & Diana Gonzalez (RevPartners) Brendan Tolleson is the Co-Founder and CEO of RevPartners, and Diana...

Patrick Spychalski is a co-founder of The Kiln, one of the original Claygencies — an agency that primarily uses Clay’s software to add value to their clients. The Kiln helps companies build scalable...

!The New Era of Customer Segmentation & Data Capture — Osman Sheikhnureldin (Clay) Osman Sheikhnureldin runs GTM operations at Clay, and he's redefining the role of sales and marketing ops within...

Eric Nowoslawski is the founder of Growth Engine X, one of the first Clay agencies that has served over 300 customers. As Clay's first marketing contractor when they had just four employees, Eric...