Jon Loomer Digital is an advertising education company founded in the fall of 2011 by 📝Jon Loomer, built explicitly for "advanced Facebook marketers." It houses the Facebook advertising 📝Compendium — a curated body of tutorials, courses, webinars, and coaching covering the technical depths of Facebook, now Meta, advertising.
Loomer started the site eleven days after being laid off, with the goal of helping businesses maximize "social media that makes a difference." His marketing trainings generated over 4 million page views in the first 18 months, and the site was recognized among Social Media Examiner's Top 10 Social Media Blogs of 2013. Where most Facebook-marketing publishers chased beginners, Jon Loomer Digital differentiated by digging into data, experiments, and platform mechanics without posturing expertise — a positioning it maintains today through a continuously updated library of reference briefs on Meta ads strategy, targeting, attribution, and creative. Offerings range from free webinars to private one-on-one coaching, alongside training brands like 📝AdSkills.
I got hooked on Jon Loomer Digital in 2013 after quickly graduating beyond the beginner course I'd bought from Amy Porterfield. Jon's willingness to delve into the technical elements of Facebook marketing rapidly advanced my education — and the results it fostered.
