This email—pictured below—was sent to @Chad Agate as a continuation of the conversation we'd had when we met at the @Retail Global afterparty. The email was one of the first test deployments of @Contextual Augmentation with a new connection.

Message

Response

Chad's interest in @Reddit Marketing surprised me as it hadn't been mentioned in my email and was barely a passing remark within our lengthy discussion. My assumption—later revealed to be accurate—was that he'd fallen into the @Rabbit Hole created by my @Mythos One links. Later, when we chatted via Skype, he said he'd asked "what the fuck is this format?" and—after clicking and clicking with the format—shouted, "WHY DON'T I HAVE THIS?!" Chad became one of the first enthusiasts of the platform and an extremely patient alpha customer of @You as a Service.

Contexts

• #chad-agate (See:@Chad Agate)
• #contextual_augmentation_case_study