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Trends is a business-trends section of HubSpot's blog. The trends.co domain now redirects there, to a page titled "Trends by HubSpot" and headed "Trends by The Hustle." According to HubSpot, it offers "the latest data-backed business trends, research insights, and industry analyses to help you build better," and its meta description frames it as insights and opportunities "for business builders in entrepreneurship and tech."

The page groups its material into Business Ideas, Operator's Guides, and Reports & Media, crediting some research to "Our Trends team," and alongside articles offers downloadable reports, business builder tools, and videos from The Hustle. In a February 16, 2021 announcement, 📝HubSpot said it had signed an agreement to acquire 📝The Hustle, "a media company that produces a newsletter, podcast, and premium research content." The same announcement named "The Hustle's subscription platform, Trends," and said Trends and the podcast My First Million give entrepreneurs insights, data, and best practices to help scale their companies.

Key Features

  • Business Ideas — Articles on booming industries and business ideas, which HubSpot says draw on data found by its Trends team.
  • Operator's Guides — Pieces on entrepreneurship challenges, newsletters, podcasts, and scaling subscription and consumer businesses.
  • Downloadable reports — Guides including the 2024 Entrepreneurship Report, The Ultimate Newsletter Guide, and The Side Hustle Database.
  • Videos from The Hustle — Episodes from My First Million, the Hustle Daily Show, and Deep Dive.

References

  • https://thehustle.co/2021/01/23/01232021-businesses-trends/

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