Joshua Pellicer is an 🏷️#entrepreneur whose recent work centers on applied artificial intelligence. He is one of the founders, with Chris Daigle and Peter Cobabe, of The World AI Summit, first held in Austin, Texas, in 2024, and his public profile lists him as the founder of AIify it.

Pellicer's background includes research and development in catalytic science at a lab on Maui, work he has said led him to pivot his company toward AI after ChatGPT launched. Drawing on the study of alchemy and traditional formulation, he co-founded 📝Silk Formulas in 2020 with 📝John Zdanowski and David Jaeger to make small-batch, all-natural skincare products. He also founded Alchemy Unlimited.