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Mythos

All memos tagged #sb-apparel

To be subtly pervasive is to exist in, or spread throughout, every part of something without being wholly understood or widely perceived. It is an ideology which, for me, was inspired by the opening...

1/17/2026

The fictional character shirt was inspired by JP Sears, a Spiritual Entertainer and YouTube personality, who wears the label in his some of videos as he portrays characters outside himself. For me,...

1/17/2026

An epic is a long narrative poem in elevated style recounting the deeds of a Legendary or historical hero; an epic epic is ... an Order of Magnitude more epic than an everyday epic. Tags my-wardrobe...

1/17/2026

"Saying 'If only X, then I will be happy' is the scarcitymyth." ~ Lawrence Lanoff The 'Scarcity is an Illusion' shirt—available in the Spiritual Bro Store—was inspired by the above quip which was...

1/17/2026

“Before enlightenment; chop wood, carry water. After enlightenment; chop wood, carry water.” Said by Zen Kōan and one of John Zdanowski's commonly referenced adages. When I heard it referenced in...

1/17/2026

As above, so below. The actual text of the maxim, translated from 'The Emerald Tablet' is: "That which is Below corresponds to that which is Above, and that which is Above corresponds to that which...

1/17/2026

The Design Process for the Spiritual Bro Store; designing the concept, adding it to the store, and setting up the shirts for printing so they can be purchased. Process In Illustrator Pull [Product...

10/20/2025

Being present in the work is a belief that saying "I am working on..." is an affirmation that you are your work. By being "present in the work to..." we acknowledge, with our language, the...

10/20/2025

The Who 'I' Am shirt has mirrored text of the question "Who an 'I'?" such that it is to be read by the wearer when looking in the mirror. If someone asks the wearer "what does it mean?" they can...

10/20/2025

The 'all is one, one is all' shirt is a parody of the Three Musketeers that is a reminder, for the wearer and those perceiving, that We Are One. It is soon to be available for purchase in Spiritual...

10/20/2025

A shirt sommelier is a trained and knowledgeable t-shirt professional who specializes in all aspects of t-shirt service as well as t-shirt and transformation pairing. The role in affirmational...

10/20/2025

Fuck Apathy is a reminder to embrace authentic expression. The frame was gifted as a tee shirt created and gifted by Michael Jager who made a number of them for his employees, and friends, of...

10/20/2025

Alan Watts argues, with equal parts conviction and compassion, that “the prevalent sensation of oneself as a separate ego enclosed in a bag of skin is a hallucination which accords neither with...

10/20/2025

Under No Obligation is a shirt I made for the Spiritual Bro Store with the Alan Watts quote, “You're under no obligation to be the same person you were five minutes ago.” I love this shirt as a...

10/20/2025

“We are all equal in the fact that we are all different. We are all the same in the fact that we will never be the same. We are united by the reality that all colors and all cultures are distinct and...

10/20/2025

To play is to be present without purpose. Contexts my-closet, part of My Trademark Look sb-apparel (See: Spiritual Bro Store)

10/20/2025

A celestial being is that which is of, relating to, or suggesting heaven or divinity; otherworldly. Reflections “Enlightenment is understanding that there is nowhere to go, nothing to do, and nobody...

10/20/2025

"A hug circle is an upright cuddle puddle." ~ Brian Swichkow Tags sb-apparel (See: Spiritual Bro Store)

10/20/2025