Consumer Packaged Goods Directory (CPGD) is a curated discovery platform showcasing emerging 📝Consumer Packaged Goods (CPG) brands and the resources that support them, founded by 📝Andrea Popova. It functions as both a directory and a media outlet, offering weekly trend updates via newsletter, and operates a submission portal where brands and agencies can list themselves for community participation.
CPGD's role has expanded from a brand directory into a strategic connector for the indie CPG startup space, facilitating partnerships between brands and vetted service providers and hosting dedicated growth and capital sections. The platform aims to help early-stage ventures scale rather than merely be discovered, addressing a retail landscape that is otherwise fragmented for emerging brands. Its clean, modern UI and accessibility-first framing position it as a central node in this ecosystem, with Popova's ongoing role as founder the throughline of the project.