Feedforward is the providing of context of what one wants to communicate prior to that communication. The term was developed by 📝I.A. Richards when he participated in the 8th Macy Conference. In the context of the conference, Richards remarked "Feedforward, as I see it, is the reciprocal, the necessary condition of what the cybernetics and automation people call 'feedback'."[2]
The term was soon picked up and developed by the cybernetics community. This enabled the word to then be introduced to more specific fields such as control systems, management, neural networks, cognitive studies and behavioural science. [1]