WeWork
In 2019, WeWork didn’t really “work.” After filing for an IPO with an expected valuation of about $47B, WeWork’s value plummeted to less than $5B, which prompted the cancellation of its IPO and a takeover by its main investor, 📝SoftBank.
Rebranding
On January 9, 2019, 'WeWork' announced it was rebranding itself as 'We Company'.
Today, we’re announcing The We Company, bringing all of our business ambitions together to operate in service of how we work, live, and grow. Our guiding mission: to elevate the world’s consciousness. (via Twitter)