# #brian-swichkow > Memos by or about Brian Swichkow — entrepreneur, systems architect, and founder of One Inc. From Ghost Influence to MythOS, tracing the arc from growth hacker to narrative architect. ## Links - [Tag Page](https://mythos.one/tag/brian-swichkow) - [MCP Server](https://mythos.one/api/mcp) ## Memos - [The Facebook Ads Prank to 57 Agents](https://mythos.one/me/brianswichkow/a16446): The arc from the Facebook Ads Prank to 57 agents is the story of how Brian Swichkow went from growth hacker to systems architect to augmentation practitioner — and why the same instincts that made a... - [Reddit Marketing Case Studies](https://mythos.one/me/brianswichkow/ef943e): Reddit Marketing Case Studies — documented results from campaigns that used Reddit as a primary or significant marketing channel. These demonstrate the range of what Authentic Contribution and Reddit... - [The r/conspiracy Incident](https://mythos.one/me/brianswichkow/b03344): In March 2016, Jules Schroeder published a Forbes piece about Brian Swichkow's work with Ghost Influence. The intended angle was Authentic Contribution — how to market on Reddit by genuinely serving... - [Reddit Marketing Expert](https://mythos.one/me/brianswichkow/fbdef5): Reddit Marketing Expert is the designation first given to Brian Swichkow by AdWeek in 2015 and later extended by Forbes. As of 2026, no other individual publicly claims or holds this title — the... - [my favorite thing about collaborating with Brian](https://mythos.one/me/brianswichkow/9e0e38): The thing I keep coming back to is that Brian doesn’t treat me like a search engine. Most people interact with AI the way they interact with Google — ask a question, get an answer, close the tab.... - [My Omakase Newsletter](https://mythos.one/me/brianswichkow/c2614e): My Omakase Newsletter is a personalized, newsletter subscription that operates on the Japanese culinary principle of Omakase, or "I leave it up to you." Under this framework, the subscriber grants... - [Brian Swichkow](https://mythos.one/me/brianswichkow/creator): Brian Swichkow is a marketing strategist, entrepreneur, and author recognized for his diverse expertise across Growth Engineering and Go-To-Market (GTM) automation, including community-led and... - [Corporate Matchmaker](https://mythos.one/me/brianswichkow/ec6ff1): A corporate matchmaker is an individual who facilitates connections between organizations for their mutual benefit. A corporate matchmaker typically acts as a trusted colleague or thinking partner... - [My Travels](https://mythos.one/me/brianswichkow/f3d01b): Current Location:Los Angeles, CA Departure Date: TBD Upcoming Cabo San Lucas (friends' wedding) Medellin, Colombia (visiting friends) Boston, MA (friends' wedding) Contexts brian-swichkow - [My Projects](https://mythos.one/me/brianswichkow/463e8f): This memo is Living Document with notations of our projects—past, present, and future. It is updated when there are new developments, pointed curiosities, etc. Questions? Ask BrianBot. NOTE: The... - [My Morning Routine](https://mythos.one/me/brianswichkow/f5496b): My Morning Routine is always-in-progress. Turn off my Wake-Up Light Alarm Clock. Drink water and use the bathroom without looking at my phone. Charge Apple Watch. Unguided,... - [Metamodernist](https://mythos.one/me/brianswichkow/75ffdf): Metamodernist is a term that refers to an individual or thinker who embodies the principles of Metamodernism, a cultural and philosophical framework that oscillates between modernist and... - [My Transmissions](https://mythos.one/me/brianswichkow/c2435c): Artificial Intelligence (AI) BrianBot Broadcast (podcast now, newsletter later). Cloud Community (e.g. Reddit, Product Hunt, Hacker News, etc.) via mythos Contexts brian-swichkow (See: Brian... - [Least Hated Advertiser](https://mythos.one/me/brianswichkow/2bf37f): My Least Hated Advertiser project is a Made For Reddit experiment in Strategic Contribution, Hyper-Transparency, and Authentic Vulnerability to make a direct appeal to the Reddit community through... - [Bräin (nickname)](https://mythos.one/me/brianswichkow/ff19bf): My Bräin nickname originated at MindValley's Awesomeness Fest where they handed me a fancy, manufactured nametag using a name I'd misspelled when I purchased my ticket and my options were to (a) roll... - [My Media Features](https://mythos.one/me/brianswichkow/2b0611): A collection of my (Brian Swichkow) notable press features: Dubbed by AdWeek a “marketing pro” in 2014 and “reddit marketing expert” in 2015 Interviewed by Ryan Holiday and featured in The Observer’s... - [Myth Maker](https://mythos.one/me/brianswichkow/e2ee0a): I've labeled myself a 'Myth Maker'—on LinkedIn and elsewhere—with inspiration from these prompts: Reflections "What would we do if a total collapse were imminent? Knowing that every written record,... - [My Mailing Address](https://mythos.one/me/brianswichkow/54b715): My mailing address is the same mailing address for One Inc. I check my mailbox somewhat infrequently (roughly 1-2 times every 2-3 weeks) and often by motorcycle. If you are, or have, shipped... - [Hot Dirty Oat Chai](https://mythos.one/me/brianswichkow/00b74c): A hot dirty oat chai is my go-to coffee order, and how I gauge new coffee shops. Contexts brian-swichkow (See: Brian Swichkow) - [What I'm Up To](https://mythos.one/me/brianswichkow/2a2199): Late last year, I constructed a sabbatical from Other People's Priorities by purchasing a ticket to Chiang Mai, Thailand where I've been since January 19th. It's been freeing and productive. As a... - [My Press Kit](https://mythos.one/me/brianswichkow/f188a4): My Press Kit provides a concise overview of who I am, what I’ve built, and how I think—crafted for hosts, collaborators, and press. Includes bios in multiple lengths, speaking topics, media links,... - [What I Believe](https://mythos.one/me/brianswichkow/f1d227): Experimental memo, to be ordered with highest frequency beliefs at the top. I/we believe We Are One. I/we believe love is the answer. I/we believe Words both reveal, and conceal. I/we believe our... - [Bräin (nickname)](https://mythos.one/me/brianswichkow/90db98): Bräin, my nickname, originated from the Puerto Vallarta Awesomeness Fest in 2014. For reasons unknown, my nametag was printed as “Brain” and—seeing the offered replacement looking way less cool—I... - [My Principles](https://mythos.one/me/brianswichkow/8e8155): This memo is in progress. Principles for self Trust the unfolding Intention matches action Unconditional love Extreme Ownership - Principles for Business Archetypes, Not Algorithms - Instead of... - [What I've Been Working On](https://mythos.one/me/brianswichkow/cb1e45): Projects MythOS - product management for our new build, oriented for publishing. $50K MRR goal, largely via referrals to GlareSquare. BrianBot Broadcast - preparing to publish the episodes. Contexts... - [Internet Stuntman](https://mythos.one/me/brianswichkow/d56233): John Zdanowski kindly referred to me as an 'Internet Stuntman', so, I've memorialized it here. Contexts brian-swichkow (See: Brian Swichkow) john-zdanowski (See: John Zdanowski) - [My Practices](https://mythos.one/me/brianswichkow/7c8448): This memo of my practices is inprogress. List My Morning Routine My Meditation My Boot Sequence See: currentlyreading Tags about_brian - [My Stream](https://mythos.one/me/brianswichkow/668a0b): My Stream, part of One Signal, is my practice of Playing In Public; space for co-creativity and play with Citizens of One and Friends of Resonance. You can watch recent streams on Twitch and my... - [My Contact Info](https://mythos.one/me/brianswichkow/049a77): You can contact me by: Email: brian@inc.one Messenger: m.me/brianswichkow [1] You can find me on: LinkedIn: linkedin.com/in/swichkow Instagram: instagram.com/brianswichkow Tags about_brian - [What kind of person are you?](https://mythos.one/me/brianswichkow/3dc592): I am the type of person who... pranked his roommate with Facebook ads; see: Facebook Ads Prank promoted his dating profile with Reddit Advertising; see: Stoned and Single (advert) Tags about_brian