Consultants, educators, mentors, etc., often view the needs of those whom they encounter as a cohesive whole—unique in composition. However, those same needs viewed in their component parts often bare striking resemblances to those who have come before them.
The macro view of a project is unique because of it's composition—not it's components.
For me, the component "identifies the need for influencers, but lacks budget" is quite common and triggers my sharing of 📝Influence the Influencers—a marketing strategy enabling startups to growth hack their way to inexpensive brand awareness by utilizing 📝Digital Empathy.
The problem with consulting on a micro level—as we've discovered in 📝Ghost Influence in the first three years—is the scale at which it's possible. The search for a solution to this problem was the genesis of 📝MythOS—a communication and 📝Knowledge Management platform.
