FreshBooks is a Canadian cloud-based accounting and invoicing platform for small businesses and self-employed professionals, founded in 2003 in Toronto by Mike McDerment, Joe Sawada, and Levi Cooperman as a web-based invoicing tool that grew into a full small-business financial management suite.
The platform now covers invoicing, expense tracking, time tracking, project profitability, basic double-entry accounting, payments processing, payroll, and an accountant-facing module for collaboration with bookkeepers and CPAs. It sits in the same competitive space as Xero and Intuit's QuickBooks Online, generally positioning itself toward smaller service-business operators — consultants, agencies, contractors — rather than larger product- or inventory-heavy companies. FreshBooks has raised substantial growth capital, including a $130 million round in 2021 led by Accomplice and J.P. Morgan, and remains privately held.
We use FreshBooks at 📝Ghost Influence for client invoicing and expense tracking.