Objective

Ali Yildirim is the co-founder and chief executive officer of Understory, a growth partner specializing in demand generation and go-to-market strategies for Business-to-Business (B2B)Software as a Service (SaaS) companies. He established the firm in 2021 alongside Alex, focusing on services such as paid media, LinkedIn outreach, cold email, CRM enrichment, and graphic design. Previously, he held multiple roles at metadata.io, including Senior Advertising Operations Analyst and Senior Performance Marketing Strategist, where he managed accounts ranging from startups to Fortune 500 firms. He began his career at Crisp Video Group as a Marketing Assistant. Yildirim earned a Bachelor of Science degree in History, Technology, and Society from the Georgia Institute of Technology, graduating summa cum laude, and also studied Buddhist art and architecture at the School for International Training.

Subjective

I met Ali at Sculpt (Clay) in September of 2025.

Contexts

• #clay-expert (See: Clay)