InfoJoy is an 🏷️#ai-powered buyer discovery platform built by 📝MarketJoy, a bootstrapped B2B outbound growth company operating since 2016. It positions itself as infrastructure for identifying high-intent buyers rather than simply providing contact data — the layer between sales intelligence platforms like 📝Apollo and 📝ZoomInfo and the AI agents that automate outreach. The platform sits on a proprietary dataset of 308M+ global B2B contacts and companies, continuously enriched through MarketJoy's live outbound campaigns.
The core product delivers a buyer score (0–100 likelihood to purchase), real-time signals (hiring, funding, tech stack changes), verified decision-maker contact data, and AI-generated outreach messaging tailored to each buyer's context. The business model spans SaaS subscriptions, per-call API pricing for AI agent platforms, and a managed agent-as-a-service tier for enterprise GTM teams. InfoJoy is raising $2M in debt or equity to accelerate AI development, data enrichment, and go-to-market execution. The fundraise is managed by 📝Donn Montoya at Connect 2 All. Comparable companies in the space include 📝Clay ($3.1B valuation), Apollo.io ($1.6B), Rox AI ($1.2B), and 11x ($350M).
Introduced through 📝Donn Montoya. The thesis — that AI agents can automate outreach but remain blind to who to target — maps cleanly to the infrastructure-layer pattern: build the rails before the trains arrive. The 308M-record dataset built through nine years of live campaign execution is the moat claim worth pressure-testing. The AI buyer scoring layer is still in development, which means the current product is closer to a data platform with filtering than the full vision described in the deck.