Subtractionism is the reducing back—moving away from limitless expression—to reveal pure form; often applied to 🏷️#product_development, 🏷️#user_experience design, marketing communication, etc. [1] The objective of subtractionism is revealing, not assigning, an 📝intrinsic simplicity of form.
An 📝aphorism exemplifies the byproduct of subtractionism; as 📝Friedrich Nietzsche put it, "It is my ambition to say in ten sentences what others say in a whole book.” [2] 📝The Lean Startup takes the concept and applies it to startups by building the 📝Minimum Viable Product (MVP). [3][4]
Reflections
"The first part of your life is you building up your mountain—your blood, sweat, and tears—the latter half is you carving it away everything that is not your Buddah; that's you inside, that's your peace, your happiness. And you can't find it until you chip away all the parts that aren't the Buddah." [1]
References
- Subtractionism, subtractionism.com
- Friedrich Nietzsche Quotes, goodread.com
- 📝The Lean Startup, by 📝Eric Ries
- 📝Minimum Viable Product (MVP)