Landbot is a Spanish no-code conversational interface platform founded in 2017 by Jiaqi Pan and Cristóbal Vega and headquartered in Barcelona, used to build chatbot flows for websites, WhatsApp, Facebook Messenger, and API-driven channels without writing custom code.
The product is built around a visual drag-and-drop flow builder that lets non-developers compose branching conversations, conditional logic, data lookups, and integrations with CRM, scheduling, and payment tools, with a particular emphasis on lead-generation, customer-support, and product-onboarding use cases. Landbot's WhatsApp Business API support has been one of its faster-growing surfaces, especially among Latin American and European customers where WhatsApp is the dominant messaging channel for commerce.