Customer Discovery is a service offered by 📝One Studio, largely catering to 📝virtual corporations emerging within 📝One Inc Cooperative. Customer discovery is, at its core, a storytelling process that showcases existing products and potential products in parallel. Once developed, One Studio leverages its 📝Resonance Machine to gather feedback and 📝reflections from the intended audiences of these products—selling and developing the sales pipeline in the process. [1]
Reflections
"The great thing about capitalism is that you can buy and then sell. Or, in certain cases, you can sell and they buy." ~ Jim Rohn
Example
The services of 📝One Financial (OF) are profit generating, but require a greater than desirable amount of 📝Natural Capital to deliver—making the business hard to scale. One Studio then refines OF's offerings in 📝One Marketplace and create new offers (e.g. a paid community [2]) before sharing those offerings with audiences of OF's peers and potential clients to further refine and sell.